Communication strategist helping organizations deliver credible, bilingual storytelling and AI-ready operations grounded in newsroom discipline and humanitarian standards.
I’m a communication strategist and Regional Communications Officer at the ICRC. I help organizations deliver credible, bilingual storytelling and AI-ready operations grounded in newsroom discipline and humanitarian standards.
Previously, I led editorial operations at Al-Dustour, managing 200 journalists and building SEO and packaging routines that improved discoverability and reach. Today I design message architecture, train teams on responsible generative AI, and align content, governance, and analytics to measurable outcomes.
I work in Arabic and English and coordinate cross-functional delivery with editors, designers, and subject experts. I hold a Mass Communication Diploma and a BA in Classics, and I’m pursuing an MBA.
If your team needs clarity, speed, and trust, let’s talk.
I will recommend your name to some press agencies according to my connections.
I will show you How to write a Feature, Report, or Investigation with tips earned from Pulitzer winners.
Press consultations for big companies and start-ups.
I can write press releases for your company, Or even work as a spokesman for your organization.
Linkedin Learning
Linkedin Learning
Microsoft
I share field-tested lessons in communications, AI, and editorial craft—work, learnings, and what’s next.
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